1keyword

Ranking for only 1 keyword in Google

Sometimes clients, people like you or me, we want to rank for EGO. Yes. EGO is a huge part of SEO and it’s funny nobody seems to talk about how EGO screw up SEO campaigns for customers. The Ego affects SEO when you want to rank for a keyword that may not be the best […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

scam-alert

SEO Scam? Yes. Straight from Big Companies

Many of my readers, friends and customers ask me how do I know if an SEO company is taking me for a ride or not… well, there is never an easy answer. Funny wise, the bigger the SEO company, the better and more complex is the scam, and by Scam I talk about a system […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

google_rules

Why some companies STILL do not rank in Google (AT ALL)

I had a customer that last year after a few updates lost all this ranking. At the start we though it was Penguin…. or a penalty, but after looking careful we realized it was mainly the site itself rather than external factors. The site was a heavy CMS system, flooded with graphics,  with very little […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

australian-dollar

How I lost $250.000 that I never had (and I’m happy I did)

10 weeks ago I was invited to become director of SEO and  Business partner in a new start up in Australia. (vep, very Fancy…. right?) The company defined itself  as “a  digital company company ” <— nothing new there. Dam. I was impressed. In my first week “at work” they offered me $250.000 in shares […]

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

comfort-zone

Moving out of your comfort Zone in the new SEO World

Yes. Is a brand new world in the world of SEO and although many businesses are complaining about how unfair life is, how unfair Google is, or why their competitors are ahead of them…. it seems not many people are in fact ACTING. Doing stuff. Doing stuff towards achieving awesomeness, doing stuff towards achieving authority […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

New Year 2013

SEO in 2013 are you ready?

What will happen in 2013 with Google? How can I get more traffic, more customers, more followers? How can I stay ahead of the competition? Say hello to 2013. Bye bye crazy 2012, where we saw tons of tears and updates from Google. This is a 20 minute video presentation about what to do and […]

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

Apps - Tile Icons Form Word on White Background

App Store Optimization Book – Get ready to learn about ASO

My first book about ASO is up in Amazon, it took me 2 months and a bit to write it, mainly it was the coolest challenge ever and while doing it I had the opportunity to interview a lot of very cool people involved in the App Store Optimization world. During the last months I […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

searchengineroundtable

Barry Schwartz – Behind Search Engine Roundtable

When something happens in this FREAKING INSANE SEO world, the first site I go (and many of my peers) is SERoundTable  – the reason is this: Barry Schwartz provides news before they happen. This guy is for sure one of those Awesome SEO personalities and I love the fact how his blog/news site is straight […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

facebook-search

Facebook Search Engine: It will happen baby

Yes, A Facebook search engine….. finally… something that will sooner or later make Mr Google think. Say hello (not yet) but very soon to Facebook SEO… and before you start laughing think about it a bit more carefully. Facebook will launch it’s own search engine. That is a FACT. In fact is in the plans […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

web-control-room

Dan Norris and the Smart idea behind Web Control

This is one of those dudes that I really think: Man, I wish I have come up with some of this ideas. Mr Dan Norris, not only a great guy, but one of the top web design + SEO + marketers out here in Australia. I started spying Dan work a few years ago and […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

dan-petrovic

Awesome SEO: Meet Dan Petrovic

If you are a star trek fan, this guy, Mr Dan Petrovic ladies and gents is the Captain Jean-Luke Picard in Australian SEO This is part of my new series Awesome SEO People and I decided to start with a BANG! So I contacted Dan trying to learn from one of Australia’s top SEO companies. […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

awesome

Awesome People: Let’s make SEO human, shall we?

Screw page rank, screw backlinks, yes… seriously Screw Even Google… let’s go back to what matters…. let’s talk about people. You see, Mark Zuckerberg just announced Facebook will launch a new Search Engine eventually…. so guess what? It will all change one day. Mobile is just getting stronger and one day the SEO-as-we-know-it will be […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

Small business forum in Australia? FlyingSolo in figures

For years I have followed FlyingSolo and with SEO changing, new link building techniques change and I have decided to start playing with Infographics. So here is one of our latest infographics. Enjoy!  

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

year-2012

How SEO Has Changed during 2012

When it comes to Google updates, even small changes can have a massive effect. SEO lives and breathes by the Google algorithms, such is it’s dominance of the search market. The last year hasn’t seen small changes though, far from it in fact. We’ve been hit by two of the biggest changes to SEO in […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

negativeseo

Negative SEO: Let’s talk about it, shall we?

OK… so finally I have decided to talk about NEGATIVE SEO and I bet as soon as this gets published I will get comments and emails that will tell me: GAB GAB GAB YOU ARE WRONG… Negative SEO doesn’t exist mate… Well… here we go: If there is one thing that you can rely on […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret

trulyyours

Dear Mr Web Owner: Wake Up. Smell the SEO powder

Dear Mr Web Owner. I love you I really do, I want to help you as much as you want me to help you. But you see, I’m an SEO guy, and although SEO guys are compared with car sales man, sharks and cowboys… I’m indeed a nice guy. That’s why I’m writing you this […]

Continue reading...

SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it."> Gabriel Machuret