Dear Mr Web Owner: Wake Up. Smell the SEO powder
Dear Mr Web Owner.
I love you I really do, I want to help you as much as you want me to help you.
But you see, I’m an SEO guy, and although SEO guys are compared with car sales man, sharks and cowboys… I’m indeed a nice guy.
That’s why I’m writing you this letter, to tell you that this is not working. May be we need to reconsider our love relationship?
When we met, I told you that Google was changing… I told you that Google wanted some quality… that Google wanted content.
And you said: Yes, Gab I get it.
So then I asked you to start blogging, to engage with your users, to expand your web sections, to provide more value…. and you said.
Yes, Gab we get it.
But you didn’t.
And that broke my heart.
So I chased you for ages, asking you to work on your site, to add new pages, to make the content better…. to stop describing your products with just 2 sentences.
And you didn’t.
You didn’t because it’s too much hard work…
You didn’t because you claimed nobody want’s to read anything about your products or services.
And now you are angry.
Angry that you can’t outsource your own success.
Angry that me, the cowboy, can’t get people to love your site and that me the cowboy, can’t get your competitors to climb higher than you.
I also have other web owners ….
I have been unfaithful .
And those web owners listen to me and decided to blog, they decided to engage in awesome content, they decided to WORK.
They realized I could help them only if they were willing to help themselves .
You bet. SEO is unfair.
Life is unfair.
But that’s the way the cookie crumbles.
Only the ones that are willing to give Google want Google want’s will survive.
You in the other hand, spend more time writing me about how unfair Google is, vs writing information that your customers want to see.
You in the other hand, expect me to reach your customers, expect me to make you awesome.
Awesomeness can’t be outsourced to an SEO guy.… awesomeness comes from working your ass off to make something EPIC.
Dear Mr Web Owner:
I want to make your site Epic, but to be Epic you need to understand that I’m like just personal trainer.
I can help you, as long as you are willing to go on a diet.
I can help you, as long as you are willing to put the hard work.
- You can’t outsource ABS.
- You can’t outsource to loose weight.
- You can’t outsource your website future.
- You can’t outsource your health.
Dear Mr Web Owner. Wake up. Smell the SEO powder, it’s time to take action, it’s time to let ME help YOU.
About the author
I'm an SEO professional living in the South Coast of NSW - Australia. SEO is what I do... I'm not a web guy, or a webmaster, or a designer... I just do SEO ;) Love it. Enjoy it and I still have fun doing it.