We all talk recently about Google hating sites, about Google penalizing sites.. but what if is not Google, but it’s you.

What if your site sucks….. and Google has no option to NOT rank your site.

Well this week I had a new customer and the 1st step we did was to switch the site. We convert the site from an ugly frontpage site to a WordPress site, we optimize the site, we did some very soft link building and …. and … voila.

These are the results:

1st keyword:

Check Date    Rank
Jul 21, 2012    9
Jul 19, 2012    17
Jul 17, 2012    12
Jul 14, 2012    89
Jul 9, 2012    98

2nd keyword

Check Date    Rank
Jul 21, 2012    3
Jul 19, 2012    32
Jul 17, 2012    35
Jul 14, 2012    80
Jul 9, 2012    91

3rd keyword

Check Date    Rank
Jul 21, 2012    4
Jul 19, 2012    7
Jul 17, 2012    7
Jul 14, 2012    40
Jul 9, 2012    51

Amazing SEO skills?

Not really.. just plain logic. If Google can’t index your content properly, how the heck is Google going to rank you?

Obviously I expect this results to drop slightly but it shows that sometimes links are not THE ONLY thing that matters for Google.

I only wish I could optimize all sites like this one and that more business owners kick their old websites for new sites that are more content, Google, user friendly.

What do you think? you think ONSITE SEO has increased power since Panda Update?